Today we talk about the social web and how it’s changin the world around us. The billion of blogs,reviews, advicers & co.  help people while they choose a product, a service, a governor and even a  club for the night. Everything is rated and can be rated,  from our girlfriend to the next door’s neighbor. Eveything is tweeted, diffused. This circle, even if partially infected by industrials for marketing reasons is a sort of life-savior. Big communities are linked and finally active media have* destroyed the television’s passive formula. If something serious’s gonna happen around you, stay cool, google & you’re going to know what about that.   Where is it going? 

 

 Governments use this channel to audit & control purposes, companies for custom target marketing, musicians to stay alive. We’re still a big brother, not a useless one but a useful one. Politically we can group in movements with similar ideologies and when we’ll be ready, movements, societies and groups will lead the future keyrole of the society. Yes, they can control us but we do the same so this is the advantage. In few words, culture is coming back to a higher level so be ready to tell the truth, yours.

Popularity: 18% [?]